Crawl Budget: What you need to know in 2025

Crawl Budget: What you need to know in 2025
February 03, 2025

Crawling budget management is one of the challenging parts of SEO for website owners, SEO specialists, and digital marketers. Especially when it comes to large websites with too many pages. It requires careful consideration to make sure that search engine crawlers prioritize every important page of your site.

In the more advanced year of 2025, as the search engines are evolving, new AI-related algorithms are coming, and efficient crawling becomes necessary. It determines your website’s success in organic search. So let us know about what the crawl budget is and how to solve its related problems effectively in 2025.

What is the Crawl Budget?

The website crawl budget is the duration of time and resources a search engine gives for crawling any specific website. This crawl budget mainly relies on two important factors: 1) crawl capacity limit and 2) crawl demand.

  • Crawl capacity limit: It is the maximum number of pages a search engine bot can crawl on a website without generating any performance issues.
  • Crawl demand: It is about how much Google requires to assess your website based on factors like the popularity of the page, freshness of content, and the number of inbound links.

Crawl Budget Problems: Impact on SEO and How to Optimize

If your website comes under these criteria then you definitely need to manage your crawl budget effectively because it may cause problems. 

  • Having a large website with too many pages
  • A website whose content is refreshing regularly
  • Sites with many pages that are not indexed
  • Lots of redirects

Apart from that if your website has poor quality of content, badly organized site structure, faceted navigation, slower server response time, and excessive use of parameters in URLs then it may cause the issues with crawl budget.

How to Identify Crawl Budget Problem

The first step towards identifying crawl budget problems is by using a Google search console such as a crawl stats report. These reports give you useful information about how Googlebot interacts with your website and whether it found any type of issue while crawling or not.

You can also get insight from page indexing reports. It helps you get details about which pages of your website are indexed and which pages are facing issues in the indexing process. From this, you can also find the potential problem that prevents your website from becoming visible on search engines.

Examining a log file is also one way to identify the crawl budget problem. It provides a detailed record of requests that are given by search engine crawlers. This record includes what problems they are facing while crawling your site. With the help of it, you can get the exact idea of how crawlers are navigating your website and which URLs are creating issues.

Identifying Crawl Budget Problems Using Google Search Console

Use these steps to diagnose crawl budget problems on your site.

  • Check the number of URLs listed in your XML sitemaps for a starting point.
  • Navigate to your site’s Search Console.
  • Go to “Settings” -> “Crawl stats” to find the “Average pages crawled per day.”
  • Divide your estimated page count (from step 1) by the “Average pages crawled per day” (from step 3).

Technical SEO Checklist

How to Solve Crawl Budget Problem for SEO

Improve the Page Quality and Loading Speed

It is important to have a fast page loading on your website because it allows crawlers to access more pages in a particular duration of time. Because of that, you can maximize the use of your crawl budget, and all your important web pages are discovered by search engines. Also ensures that there is no thin content in the page of your website.

Making the Use of robots.txt

By using this robots.txt file you can prevent search bots from crawling any specific page or entire folders of your website. Use the “disallow” command that can give you a choice to choose which parts of your website you want bots to visit. For example, this allows you to stop bots from crawling your filtered category pages.

Consider Nofollow Links on Internal Links & External Links

It is also one of the ways that can be used to prevent bots from crawling specific pages. With this, you can not directly stop crawlers from crawling specific pages but you can just give them a suggestion that they should not crawl that page.

Conclusion

In 2025 crawl budget optimization becomes more than just an SEO hack. It helps search engines find which pages get indexed first. For that, you have to implement the right strategies that include maintaining the quality of the website, increasing page loading speed, and incorporating robots.txt file. This results in better website rankings, traffic, and conversions.

So, if you also want to maximize your crawl budget and stay ahead in search ranking then connect with Thanksweb now. We know the hidden secret of SEO that can do magic on your website’s rankings.